The main reason these titles are being embraced by gamers is that they are - fundamentally - good games. While having a familiar IP tied to a product can garner some extra eyeballs, they still won't float if they ultimately turn out to be stinkers.But with games like RoboCop: Rogue City, Evil Dead: The Game, Friday the 13th, Hogwarts: Legacy, etc. being embraced by gamers - it's clear that there's a thirst for some movie based games to come back.
Licensed games used to be underwhelming for the longest while for a simple reason: They were being made to coincide with the release of some film or other, which set the dev team clearly defined constraints and a deadline - and the result was invariably something bland and characterless. In essence, these games were designed to be cash grabs from the get-go.
When the revival of a dormant IP is done solely in game form with no accompanying movie, the game can be released when it's ready to be released and in the shape the devs wanted to release it. Ironically, there were people here in this very thread clamoring for news about the new Indy game to coincide with the release of DoD - the very practice that usually leads to yet another utterly forgettable experience.