TAKEN FROM: http://www.chiff.com/a/super-bowl-commercials.htm
"Approximately $2.7 million is being spent per 30-second commercial spot in 2008 by major U.S. companies hoping to hit it big this Super Bowl Sunday.
Facing ever-increasing ad spends, GoDaddy.com had announced last August that they would be bowing out of Super Bowl XLII. The company later reversed its decision in November — to the great relief of hot-blooded fans of GoDaddy girl Candice Michelle.
Also back for its first Super Bowl since 2003, Gatorade plans this year to push their new product lines including low calorie "G2" and "Gatorade Tiger" - named for golfing great Tiger Woods who reportedly picked out all the flavors himself.
On the flip side of the food chain, KFC also gets in the game by offering the first player who performs the CHICKEN DANCE IN THE END ZONE a chance to contribute $260,000 in his name to the Colonel's Scholars program. However, marketing gurus say that NFL officials object to the obvious effort to undermine the dignity of the game and are NOT AMUSED.
Along with Bud, Pepsi, and other mainstays, Cars.com is also joining the Super Bowl bandwagon for the first time in 2008 with the biggest ad campaign in their history. And, for the first time since 1999, Victoria's Secret is back to 'push' their Valentine's Day ad campaign.
Meanwhile, as you're heating up the wings and chili, don't forget the popcorn. This year also promises the biggest ever spent by the movie studios (a.k.a.,"Sneak Preview Sunday") including plans to air a half dozen commercials for Hollywood films during the game. "
So, after looking at this article, what 2008 movies are being released after the Super Bowl that are considered "big" enough to earn a $2.7 million dollar 30- second spot during the game?
1) Indiana Jones and the Kingdom of the Crystal Skull
2) Iron Man
3) The Dark Knight
4) Speed Racer
5) The Chronicles of Narnia: Prince Caspian
6) The Incredible Hulk
7) Hancock
8) Hellboy 2: The Golden Army
9) James Bond (Quantum of Solice)
10) Harry Potter and the Half-Blood Prince
11) Star Trek
12) 10,000 BC
Ok, so now, looking at these films, which have actually completed enough production to have an actual Trailer or Teaser Trailer put together?
Certainly Indiana Jones 4. And we've all probably seen trailers for Iron Man, The Dark Knight, Speed Racer, Hancock, Narnia, Hellboy, Star Trek, and 10,000BC.
It is also unlikely that Bond 22, The Incredible Hulk, or Harry Potter would have enough footage filmed to have a trailer or teaser.
Now, even further on, the NFL playoff season was in fact sponsored by Indiana Jones and the Kingdom of the Crystal Skull. All the other movies have trailers released and in theaters that have enough filming done, so why pay that money to debut it during the Super Bowl? I'm sure we can expect to see a few of them again, but with so many other spots for movies available, it seems logical that a trailer for KOTCS will appear during the Super Bowl.
I'm not saying that a KOTCS trailer wont be attached to the Spiderwick Chronicles, it probably will be. But why can't its international debut be during the Super Bowl and its theater debut be with Spiderwick Chronicles? Who ever said a trailer can only be released with a movie?
Who agrees with me that this makes sense?
"Approximately $2.7 million is being spent per 30-second commercial spot in 2008 by major U.S. companies hoping to hit it big this Super Bowl Sunday.
Facing ever-increasing ad spends, GoDaddy.com had announced last August that they would be bowing out of Super Bowl XLII. The company later reversed its decision in November — to the great relief of hot-blooded fans of GoDaddy girl Candice Michelle.
Also back for its first Super Bowl since 2003, Gatorade plans this year to push their new product lines including low calorie "G2" and "Gatorade Tiger" - named for golfing great Tiger Woods who reportedly picked out all the flavors himself.
On the flip side of the food chain, KFC also gets in the game by offering the first player who performs the CHICKEN DANCE IN THE END ZONE a chance to contribute $260,000 in his name to the Colonel's Scholars program. However, marketing gurus say that NFL officials object to the obvious effort to undermine the dignity of the game and are NOT AMUSED.
Along with Bud, Pepsi, and other mainstays, Cars.com is also joining the Super Bowl bandwagon for the first time in 2008 with the biggest ad campaign in their history. And, for the first time since 1999, Victoria's Secret is back to 'push' their Valentine's Day ad campaign.
Meanwhile, as you're heating up the wings and chili, don't forget the popcorn. This year also promises the biggest ever spent by the movie studios (a.k.a.,"Sneak Preview Sunday") including plans to air a half dozen commercials for Hollywood films during the game. "
So, after looking at this article, what 2008 movies are being released after the Super Bowl that are considered "big" enough to earn a $2.7 million dollar 30- second spot during the game?
1) Indiana Jones and the Kingdom of the Crystal Skull
2) Iron Man
3) The Dark Knight
4) Speed Racer
5) The Chronicles of Narnia: Prince Caspian
6) The Incredible Hulk
7) Hancock
8) Hellboy 2: The Golden Army
9) James Bond (Quantum of Solice)
10) Harry Potter and the Half-Blood Prince
11) Star Trek
12) 10,000 BC
Ok, so now, looking at these films, which have actually completed enough production to have an actual Trailer or Teaser Trailer put together?
Certainly Indiana Jones 4. And we've all probably seen trailers for Iron Man, The Dark Knight, Speed Racer, Hancock, Narnia, Hellboy, Star Trek, and 10,000BC.
It is also unlikely that Bond 22, The Incredible Hulk, or Harry Potter would have enough footage filmed to have a trailer or teaser.
Now, even further on, the NFL playoff season was in fact sponsored by Indiana Jones and the Kingdom of the Crystal Skull. All the other movies have trailers released and in theaters that have enough filming done, so why pay that money to debut it during the Super Bowl? I'm sure we can expect to see a few of them again, but with so many other spots for movies available, it seems logical that a trailer for KOTCS will appear during the Super Bowl.
I'm not saying that a KOTCS trailer wont be attached to the Spiderwick Chronicles, it probably will be. But why can't its international debut be during the Super Bowl and its theater debut be with Spiderwick Chronicles? Who ever said a trailer can only be released with a movie?
Who agrees with me that this makes sense?