A new stage for Willie Scott
Walt Disney Co. executives and their Shanghai partners broke
ground Friday for a long-sought theme park that will feature the
world's biggest "Magic Kingdom" castle, and ambitions to match.
The 24.5 billion yuan ($3.7 billion) park in Shanghai's southeastern
suburbs is meant to serve as a brand-building cornerstone,
luring legions of newly affluent Chinese with world-class facilities
that will be "authentically Disney, but distinctly Chinese",
said Disney CEO Bob Iger.